Once again this year, Steba participated in the PCD and Packaging Première exhibition in Milano, held May 16-18, 2023: the exclusive event dedicated to the future of luxury packaging, cosmetics and perfumery.
We set up our own booth, C 112, in the area dedicated to PCD(Packaging of Perfume, Cosmetics & Design) related to the field of packaging for beauty products.
During the days the fair was held, the participating companies were able to perceive new trends and build proposals for 2024.
Our booth for the 2023 edition fully reflected our slogan “The Creative Side of Packaging.” We brought originality, hospitality, operability and functionality.
During the three-day fair, we had the opportunity to compare and listen to all the people who came to visit us.
What’s new in the 2023 edition
This year’s event was developed with a rich program of lectures whose important themes were: sustainability, innovation and creativity of packaging for perfumes, cosmetics and personal care products.
Special attention was paid to new product innovations in deluxe packaging, but not only that: also how luxury can go hand in hand with sustainability.
The Packaging Première portion of the event dealt with luxury packaging across the board, while the PCD portion, in which you find Steba, had a special focus on beauty.
The Water Bottle novelty of the 2023 edition
We mentioned that sustainability was one of the central themes of this year’s PCD and Packaging Première. That is why, to reduce the use of disposable plastic, free water dispensers were available inside one’s water bottle.
Steba’s booth at the PCD 2023 trade show
Our booth was located in the PCD section of the event, Hall C 112. You could find us at the fair from May 16-18, 2023. Admission was available to all industry professionals.
Here are some photos we took at this year’s event.
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Come visit us: look for the PCD section of the event and then Hall C 112. We will be present at the fair from May 16 to 18.
Learn about our past participations:
